FINANCE CONSULTING & VIRTUAL CFO
Senior finance expertise to improve performance and support growth
Finance leadership, applied to growing businesses
I’m Angela, a Chartered Accountant with 30 years’ experience across finance, business performance and major transformation programs.
I bring that experience to growing businesses that need more than reporting the numbers. Whether that means understanding what’s driving profitability, strengthening financial decision-making, or improving the processes and ways of working behind the numbers.
My approach is practical and hands-on. I work alongside owners and business teams to solve the problem, build what’s needed and leave the business stronger.
HOW I CAN HELP
Understand performance. Improve how finance works.
From ongoing Virtual CFO support to focused performance and transformation projects, engagements are shaped around what the business needs.
VIRTUAL CFO
Ongoing finance leadership
Flexible CFO-level support to help owners plan ahead, navigate key decisions and keep financial priorities on track.
BUSINESS PERFORMANCE
Know where to focus
Understand the drivers of revenue, margin, profit and cash and identify where performance can improve.
FINANCE TRANSFORMATION
Build better ways of working
Simplify inefficient processes, strengthen data and reporting, and improve the systems behind finance.
WORK IN PRACTICE
What this looks like in practice
A sample of recent engagements. The problems, the work, and what changed.
FINANCE TRANSFORMATION
Built a modern, integrated Finance function through a transformation
A major business transformation brought multiple systems and different ways of working into one integrated platform. Finance moved to standardised processes and structures, stronger data and controls, and new capabilities across planning, reporting and financial management.
FORECASTING & PLANNING
Built a forecast that became a key decision-making tool
Regular forecasting gave one small business a clearer view of what was ahead. When supplier costs increased, fuel levies rose, a customer was lost and new investment was considered, the forecast helped quantify the impact and gave the owners greater confidence in the decisions they made.
CUSTOMER PROFITABILITY
Found the customer that looked valuable but wasn’t profitable
A major customer looked strong on the sales report, but a deeper profitability review told a different story. Once rebates, discounts, service costs and overheads were considered, the account was running at a loss. Understanding the real economics changed the decisions that followed.
Ready to strengthen finance for your next stage of growth?
Whether you need better financial insight, ongoing senior finance support or help improving how finance works, it starts with a conversation about where your business is now and what you need next.